Magical clothing for fashion geeks.

Say wha? Check out Fairytale Fashion where technology is used “to turn make-believe into reality”.  It’s a project former Project Runway participant Diana Eng is working on these days. It’s an “interactive, web-enabled effort to create a collection of magical clothing in real life, replete with blooming flowers, transforming shapes and changing colors”.

In this installment of MotherboardTV, the “fashion geek” demonstrates how easily technology can be incorporated into fashion and she shares a secret about Victoria’s Secret’s bust-enhancing, “smart fabric”. Check it out.